Revenge of the Tipping Point

Malcolm Gladwell · first published 2024 · ISBN 9780316575805

Twenty-five years after The Tipping Point, Gladwell returns to social epidemics but with a different lens: the dark side of contagion. He explores bank robbers in Los Angeles, a forgotten 1970s television show, and the twin catastrophes of the opioid crisis and COVID-19. The title suggests that the same dynamics that spread good ideas also spread harm, and that understanding contagion means reckoning with its failures.