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The Pumpkin Plan

Mike Michalowicz · first published 2012 · ISBN 9781591844884

Grow by cutting: identify the clients worth keeping, fire the rest, and specialize hard into what is left. Uncomfortable advice for anyone taking every job that calls, and the right advice for most of them.

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Grow by cutting. Identify the clients worth keeping, let the rest go, and specialize hard into what remains. Uncomfortable for anyone who takes every job that calls.